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How Retailers Can Win at Retail Media in Three Steps
If you’re a retailer, a retail media network promises big returns—if you set yourself up for success. Make sure you’re thinking strategically about data sufficiency, media and measurement before you launch.
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Myth #1: Retail Media Networks Are Only for the Amazons of the World
If you’re not already a big player in the RMN space, is it even worth trying? Find out what you need to compete in Part 1 of our RMN series.
Identifying unknown in-store customers and enhancing loyalty with POS data
By leveraging POS data, brick-and-mortar retailers have the opportunity to identify unknown customers, gain operational insights and deliver more effective, targeted marketing engagements – all while freeing consumers from the burden of offering up their information or taking added steps.
Can retailers personalize their way past macroeconomic challenges this holiday season?
Macroeconomic factors are complicating ecommerce success, but new personalization tactics are here to save the day. Find out how you can make the most of them with the right data.
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How to Win Over C-Store Customers with More Than Convenience
Gas stations make most of their margin from c-store items rather than fuel—but simply being there with snacks is no longer enough. Can an enhanced customer experience help them weather the continued storm of inflation?
Understand non-loyalty customer behavior and personalize campaigns
When a QSR client wanted to increase frequency across their customer base, they turned to our market-leading identity resolution to understand non-loyalty guests and create personalized messaging.
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