What were they able to accomplish?
Hungry Howie’s improved the reactivation of their lapsed guests and gained insight into the revenue impact of their email campaigns.
In less than 7 weeks, Hungry Howie’s was able to reactivate 7% of the guests in their targeted win-back email campaign.
Those customers that returned spent 24% more than an average ticket, even after discounting the cost of promotions.
Most importantly, Hungry Howie’s has increased the cash value of their win-back campaigns, with ROI increasing over 400% from their previous reactivation program.
Join our live webinar January 18th!
Driving Online Ordering Sales Growth in 2017 with the Bridg Digital Marketing Platform
- Unleash machine learning to drive online revenue by finding customers with highest propensity to adopt digital ordering.
- Bridg markets to specific individuals online in the social, news and entertainment channels they love.
- Know exactly who responded and ultimately transacted due to these campaigns because of its “closed loop” attribution.
In unprecedented fashion, Bridg is bringing more transparency and targeting sophistication to its large-scale restaurateur clients with revenue performance-to-boot.